Radical Support -- E-Newsletter

November 2009
In this issue

■ Fall is in the Air
■ USB Set Free
■ No Room for Risk
■ Inc. 5000 List
■ Increase Marketing
Response
■ Meet the Staff

Meet the Staff

Lucien Freeman

Lucien Freeman joined the Radical Support team in August 2007 as a network operations center engineer, responsible for the monitoring of data back-ups. Earlier this year, Lucien was promoted to StaffCare engineer, where he works onsite full-time at a client's office. Lucien has 10 years of experience in the IT industry, specializing in servers, back-ups and desktop administration. He is continually training and learning new technologies to better support Radical Support's clients.

Born and raised in California, Lucien enjoys sci-fi and fantasy conventions. His musical background and disc-jockey skills are very in demand in Atlanta clubs. Most people are surprised to learn that Lucien speaks conversational Japanese.

What would Lucien do if he won the lottery? Build a datacenter in his Atlanta home and build a summer house in Japan!

Just for Laughs

Autumn is a second spring when every leaf is a flower.

- Albert Camus

Message from the President

Fall is in the air

I have always loved the fall. Cool crisp air, campfires, leaves changing colors, long-sleeve shirts, hiking boots, kids back to school, hot chili and college football. In general, fall is not a time that most people consider doing hard work, making huge changes or starting new ventures. To most folks, it's that time of year to just sit back, relax and enjoy the things they love.

However, this fall has been a time of new beginnings and major initiatives at Radical Support. Many of these new initiatives have a direct impact on the experience of our customers. For instance, we are continuing to roll out our Managed Virus Protection (MVP) service, which is saving our clients as much as 20% and helping them keep cash in the bank! See what else might positively impact you . . .

USB Set Free
by Amanda Kooser
reprinted with permission from the Microsoft Small Business Center

Everything's doing it: plugging into a USB port. Now you can do it wirelessly--connect USB hardware to your PC, that is--with Belkin's Cable-Free USB Hub. This untethered option for your USB hardware provides a glimpse into the future of the ubiquitous standard.

We tested the small, $200 gadget, which uses UWB technology to achieve a practical throughput of 30Mbps to 45Mbps. Its chief benefit is to let you relocate your USB peripherals without cables. It's also a way to add a quartet of USB ports to a PC that's maxed out.

When Times are Tough,
There's No Room for Risk
used with permission from the HP Midsize Business Center

Don't Stop fortifying against risk
Four ways to mitigate risk in a tough economy

Every business deals with risk. But medium-sized businesses, with smaller IT staff and tighter operating budgets are often more exposed to risk than larger companies. This reality is never more evident than in a down economy: When the repercussions of a business disruption are as grave as they are, how do you insulate your business from risk?

"For mid-sized businesses, the financial impact of business disruptions is tremendous," said Anil Miglani, senior vice president, AMI-Partners. "We estimate that through security breaches and data loss alone, medium-sized businesses worldwide lost approximately US$4.7 billion in 2008."

According to strategy consulting firm AMI-Partners, in 2008 medium-sized businesses worldwide lost approximately US$4.7 billion due to security breaches and loss of data.

However, taking the right precautions with your IT infrastructure can help you steer clear of danger. Here are four steps you can take to mitigate risks to your revenue, your reputation, and your investment - all the things that keep you awake at night as you wait for this storm to pass.

Radical Support Makes Inc. 5000 Fastest Growing Companies in America List

Radical Support ranks as the No. 1789 fastest-growing private company in America. Radical Support also ranked 69th in Inc.'s list of the Top 100 Businesses in the Atlanta-Sandy Springs-Marietta, GA, Area and 19th overall in category of IT Services for the state of Georgia with three-year sales growth of 177.7%.

"We are honored to be included in such a prestigious ranking," said Radical Support CEO John Carter. "We have the best IT team in the industry. We are grateful to all of our employees for their hard work and dedication and to our customers for their loyalty. We would not be where we are today without them."

Increase Your Marketing Response
by Kim T. Gordon
used with permission from the Microsoft Small Business Center

Here's a plain fact: Marketing exists to support sales. Sure, it's also used to create awareness and build a brand image. But ultimately if your marketing doesn't motivate customers to take action, it's probably not doing its job.

If you're experiencing less than stellar results when it comes to getting customers to respond to your marketing messages, it may be time to take a hard look at your campaign.

Here are six factors that may stand in the way of customer response, plus tips on what to do to improve your response rates.

Radical Support
585 Colonial Park Dr., Suite 201, Roswell, GA 30075 * 770.542.0000
sales@radicalsupport.com * www.radicalsupport.com